Abstract
The appropriate balance in the ambidexterity of entrepreneurship can lead companies to achieve a competitive advantage. This research aims to analyze how the exploration and exploitation of opportunities in a balanced ambidexterity affect competitiveness. Furthermore, market and entrepreneurship orientations were studied as antecedents of entrepreneurial ambidexterity. The explanatory study had a sample of 106 Puerto Rican business owners and senior managers and used PLS to test the hypotheses. The results showed that the combined contribution of market orientation and entrepreneurship orientation through exploring and exploiting opportunities increases business competitiveness. However, the study results highlight a bias towards exploration, confirming that a lack of balance in ambidexterity results in limited competitiveness.
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