Keywords
cultural businesses
artists
cultural industries
Puerto Rico
How to Cite
Abstract
Beyond arts management as a new academic and professional field, there exist a necessity in identifying the interest and needs of cultural entrepreneurs in order for them to receive the necessary tools on business education. The cultural industries have a high level of self-employment; therefore, more artists need to develop effective skills that will increase their possibilities of success. Are they interested in this type of education? What type of skills do they want to develop? How would they like to receive them? Through a survey, the research presents the opinions of 165 artists in Puerto Rico regarding this topic, as well as their perception on the factors that should be considered when elaborating an educational offer.References
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