Keywords
self-efficacy
usefulness
attitude and intention
How to Cite
Abstract
In the framework of the Human Capital Theory (HCT) and Information Technology (ICT), this paper proposes a model of causal relationships between cognitive variables. We discuss the relationship between Internet use and perceptions of usefulness, ease and self-efficacy, and establish the reliability and validity of the instrument that measures perceptions, attitudes and intentions. Results show the primary determinant of Internet use is the perceived usefulness (β = .46). The model fit was adequate with respect to model hypothesized relationships between perceptual and attitudinal variables on the variable intentional. Implications on the development of human capital and customer satisfaction are discussedBy submitting a contribution to consideration of the Editorial Board of Fórum Empresarial, the authors attest that it is an original, unpublished work, which has not been nor will be simultaneously submitted to another journal for consideration and publication; that they are responsible for the work carried out and the content of the article; and they have the corresponding copyrights.
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